Medtec Europe

17-19 April 2018, Stuttgart

This year Strategyn iip is participating the first time at Medtec Europe – a fair for medical technology in Stuttgart. Free entry for the whole exhibition. 
Take the chance and get in touch with us on booth nr. 9A25 for informations and a first meeting in person.  
Martin Pattera will perform an interactive workshop session on April 18 from 11:00 to 14:00 called 'Customer-centric Innovation in Medtec' where you can work on your own Innovation Challenge with the Job-to-be-Done framework.  
Be part of the workshop with Martin and Petr to experience how to use the Job-to-be-Done philosophy for your work in practice.  
Structure of the interactive workshop
  • Introduction of the Job-to-be-Done and Outcome-Driven Innovation® method (30min) 
  • 5 min break
  • Interactive Case Examples (1 hour)
  • 15 min break
  • Application to your individual innovation challenge (1 hour)
  • What you will learn
Get to know a navigation tool that shows you untapped business potential 
Use the workshop to develop concrete ideas for (digital) services offers for your company
Experience Job-to-be-Done in practice with the Outcome-Driven Innovation® methodk
Why you should attend
  • Learn from the best: concrete examples and success stories of top innovators at Medtec
  • You will get an introduction to Jobs-to-be-Done and Outcome-Driven Innovation® framework and their latest developments
  • Apply your learnings to real innovation tasks of your company during the workshop
  • Language: English or German (depending on the participants)
Preis: Free
Seats are limited. First come, first serve. 
Please register in advance for the workshop at Medtec. Please send an email to with your name, company name + address and your profession. 


Register here for free for the Medtec. This way your entry to the fair is possible without waiting in queues.