Winning Innovation Strategies: Innovation in Turburlent Times
As companies search for opportunities to reduce costs in a dismal economy, product development and innovation -- with historically long payoffs and high risk -- faces extreme scrutiny by corporate bean counters. Yet evidence from previous recessions indicates that companies that maintained or increased innovation efforts through the downturn enjoyed above average growth and profitability when the economy improved.
This year's Winning Innovation Strategies Regional Conference is dedicated to helping innovation leaders tune innovation portfolios, practices and processes to the realities of the current economy. Join us for a stimulating day of conversation on how we can:
- Understand the value of greeting the next upturn with a turbocharged line-up of ready to launch winning products.
- Recognize and capitalize on new customers and needs that emerge as a result of market dislocation in disruptive economic times. This is a fertile time for good innovators. When people start buying again, they may be buying different products and services. What does a company do to take advantage of this inevitability?
- Avoid dreamy long term projects. This is no time for reorganization and "culture building." Enterprises need efficient practices to drive winning projects through their product pipeline.
Thu Oct 15th, 8 a.m. - 5 a.m.
The METS Center
Registration: Click here
Instructor: Tony Ulwick
For more information, please contact: Lauren Eney