Bob Pennisi
Strategy Adviser, Strategyn Consulting
Locale: Florida
Biography: As the lead technology consultant for Strategyn, Robert Pennisi has led B2B and B2C projects in biotechnology, chemical products, microelectronics, advanced coatings, and product packaging solutions. With over eight years of experience applying Strategyn’s innovation management program, Bob has an expertise unmatched in the industry.
His talent for innovation in technology development has led to a process that enables the rapid development of valued-added intellectual property in new and mature markets. He currently holds 50 U.S. patents and specializes in helping companies create intellectual property that is tied to the jobs that customers value.
Prior to joining Strategyn, Bob spent 16 years with Motorola, leading the Advanced Material Technologies Group. During his tenure, his contributions impacted surface mount assembly materials and processes, advanced-component technologies (including BGA packaging), housing materials, and displays. These efforts earned him Motorola’s Master Innovator Award and election to Motorola’s Science Advisory Board. He also led the application of Strategyn’s methodologies to the advanced-technology and product development processes at Motorola.
Bob edited the Motorola Journal of Science and Technology and was the chairperson of the Motorola Analytical Technology Symposium and the IEEE Electronic Materials workshop on emerging encapsulation materials. He has over 25 publications in trade and scientific journals. His work was featured in the American Quality & Productivity Center’s 2000 Best Practices Benchmarking Study for using customer insights to drive product development. Bob has worked with the National Institute of Standards and Technology, where he served as interim president, and two state-funded centers—Southeast Florida Manufacturing Technology Center and Florida Manufacturing Technology Center, where he was on the board of directors. He holds a BS in chemistry from Union College and a PhD in polymer science from the University of Akron (Ohio).
Personal: Married with three boys. My hobbies are wine, food and trying to stay healthy – but not necessarily in that order.
Most Memorable Meal: It was about 10 years ago at Nobu in South Beach, Florida. The combination of flavors blew me away.
What ODI Can Help Accomplish: Repeatable innovation … My experience leads me to believe that many breakthrough products are surprises to the companies that introduce them and few have a track record of back-to-back product hits. That’s what makes Apple’s growth path around their ‘I’ platform so impressive.
Pressing Social Issue: The US becoming a second-tier economic power.
One Thing People Don’t Know About Me: I’m an open book.
Quote: Change before you have to. – Jack Welch