The Innovator's Solution
Sep 9, 2009
The Innovator’s Solution, written by Harvard Business School Professor Clayton Christensen, focuses on generating growth through innovation. In this book, he embraces the idea of making the "job" the unit of analysis and segmenting markets from this perspective.
Clayton Christensen cites Strategyn and its Outcome-Driven Innovation process as a source for this thinking. We thank him for this recognition.
